My advice is to follow this SUPER simple framework for meeting success. And it doesn't just need to be external meetings.
Add a framework to position your product/ service.
You need to think of the customer's......
SCV: Situation / Challenge / Value Proposition.
S - What is the situation
C - What is the challenge they face, get the detail on challenges
V - Bring a value proposition that addresses those challenges
Focus on mutual value creation. Make it easy to change. Don't position your solution as a 'big' jump. Make them feel comfortable in the incremental move to a new world and more inspiring vision.
A bespoke framework and capability model 'DEMAND KARMA' that delivers DD services to investors, VC firms and CEOs.
Retained advisory at funded scale-ups. A simple monthly fee. Helping CEOs build a scalable marketing machine. (Booked out until December)
Book time on my calendar to work through a standalone project or to get answers to your most pressing marketing strategy and execution questions.
