SaaS B2B Sales & Marketing Resources

How To Create A Super Simple Content Strategy For Your Business

Content is the foundation of crafting the marketing machine. To craft the right strategy can be over-whelming, confusing and challenging. Here is a framework I always think about when building the content architecture. 

It goes:

Find out what your market wants and how they get it - make all your content about that. 

Then:

1. Create content all the time 
2. Always build goodwill 
3. Always make offers