SaaS B2B Sales & Marketing Resources

How To Create A Super Simple Content Strategy For Your Business

Content is the foundation of crafting the marketing machine. To craft the right strategy can be over-whelming, confusing and challenging. Here is a framework I always think about when building the content architecture.

It goes:

Find out what your market wants and how they get it - make all your content about that.

Then:

1. Create content all the time
2. Always build goodwill
3. Always make offers

Edwin Abl

2022-03-21 15:28

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